Senior Business Analyst – Salesforce
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Senior Business Analyst – Salesforce


Company Overview

WMK Tech is a leading digital agency that specializes in crafting innovative web and mobile solutions for clients across various industries. As we continue to expand our Salesforce practice and deliver transformative CRM solutions to our clients, we are seeking a highly skilled Senior Business Analyst to join our team.


**Position Summary

As a Senior Business Analyst – Salesforce, you will be responsible for analyzing and documenting business requirements, designing data models and workflows, and collaborating with our Salesforce development team to deliver high-impact, user-centric CRM solutions. Leveraging your deep expertise in Salesforce and your strong business acumen, you will serve as a crucial link between our clients, the Salesforce platform, and our technical team to ensure the successful implementation and adoption of Salesforce solutions.


**Key Responsibilities**:

- Conduct in-depth analysis of business requirements, processes, and pain points to identify opportunities for Salesforce-driven optimization and automation

- Document detailed functional and technical specifications, including user stories, wireframes, and data models, to guide the development team

- Translate business requirements into Salesforce-specific configurations, customizations, and integrations, ensuring seamless alignment with the client's objectives

- Collaborate with the Salesforce development team to provide guidance, clarification, and feedback throughout the design and development lifecycle

- Perform thorough testing and validation of Salesforce solutions, working closely with end-users to validate functionality and gather feedback

- Develop comprehensive training materials and deliver end-user training to facilitate the smooth adoption and utilization of Salesforce solutions

- Continuously monitor and optimize Salesforce solutions, analyzing user feedback and usage data to identify areas for improvement

- Serve as a subject matter expert and a trusted advisor, providing strategic guidance to clients on Salesforce best practices, feature enhancements, and long-term roadmap planning

- Contribute to the development and refinement of internal Salesforce development processes, templates, and methodologies

- Mentor and coach junior business analysts, fostering a culture of knowledge sharing and professional development


**Required Qualifications**:

- 7+ years of experience as a Business Analyst or Consultant, with a strong focus on Salesforce implementation and CRM solutions

- Extensive working knowledge of the Salesforce platform, including the ability to configure and customize objects, fields, workflows, and other core components

- Proficient in gathering and documenting business requirements, translating them into functional and technical specifications

- Demonstrated experience in designing and documenting data models, business processes, and user interfaces for Salesforce solutions

- Familiarity with Salesforce development best practices, including the use of change management, version control, and testing methodologies

- Excellent analytical and problem-solving skills, with the ability to think critically and identify creative solutions

- Strong communication and facilitation skills, with the ability to effectively engage with cross-functional teams and clients

- Adept at managing multiple concurrent projects and competing priorities in a fast-paced environment

- Familiarity with Agile software development methodologies and their application in the context of Salesforce projects

- Bachelor's degree in Business Administration, Information Systems, or a related field


**Desired Qualifications**:

- Experience in the digital agency, technology consulting, or software development industry

- Specialized Salesforce certifications (e.g., Certified Administrator, Certified Advanced Administrator, Certified Application Architect)

- Familiarity with Salesforce integration patterns and experience with third-party application integrations

- Understanding of change management principles and their application in Salesforce implementations

- Exposure to data migration, ETL, and reporting/analytics in the Salesforce ecosystem

- Proficiency in Salesforce development tools and frameworks (e.g., Apex, Lightning, Visualforce)

- Familiarity with project management tools and methodologies


If you are an experienced Senior Business Analyst with a passion for Salesforce and delivering transformative CRM solutions, we encourage you to apply for this exciting opportunity.


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